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Manager , Marketing & Sales

  • Hybrid
    • Riyadh, Riyadh Province, Saudi Arabia

Job description

To support the growth of the Equipment Business Unit by driving sales execution, marketing initiatives, client engagement, brand building, and development of Supply & Apply opportunities, through market analysis, client relationship management, and coordinated sales activities, in order to achieve Board-approved commercial targets.

Sales Execution, Client Development & Supply–Apply Opportunities

  • Execute approved sales plans to support achievement of revenue, utilisation, and growth targets.

  • Develop and manage a strong sales pipeline for:

    • Equipment rental

    • Supply & Apply (equipment with application / scope-based supply)

    • Associated equipment services

  • Identify and pursue Supply & Apply opportunities across earthworks, roadworks, infrastructure, and industrial projects in coordination with Operations and Projects.

  • Engage with clients at early project stages to position Supply & Apply solutions where commercially viable.

  • Maintain regular contact with key clients to understand scope requirements, anticipate demand, and support repeat business.

  • Act as a key client interface for assigned accounts and Supply & Apply discussions.

 

Marketing & Brand Building

  • Execute marketing initiatives to enhance brand awareness, market visibility, and client acquisition.

  • Position the Equipment Business Unit as a capable Supply & Apply partner, not only a rental provider.

  • Support development of marketing materials, presentations, proposals, and case studies covering rental and Supply & Apply offerings.

  • Ensure consistent brand and commercial messaging across all client-facing communications.

  • Coordinate participation in industry events, exhibitions, and client forums.

 

Market Research & Opportunity Identification

  • Monitor market trends, competitor offerings, pricing models, and demand patterns related to:

    • Equipment rental

    • Supply & Apply / application-based equipment services

  • Gather and analyse market intelligence to identify new Supply & Apply opportunities.

  • Provide structured feedback and insights to the Director to support commercial focus and prioritisation.

 

Bid & Proposal Support

  • Support preparation of sales and commercial inputs for RFQs, RFPs, bids, and proposals.

  • Coordinate with the Commercial Manager to ensure Supply & Apply commercial offers are aligned with contractual terms.

  • Support post-tender clarifications and client communications for awarded rental and Supply & Apply scopes.

 

Internal Coordination

  • Work closely with Operations, Projects, Excellence, Repair & Maintenance teams to:

    • Validate feasibility of Supply & Apply scopes

    • Align sales commitments with execution capability

  • Ensure smooth handover of awarded Supply & Apply and rental scopes to execution teams.

  • Support resolution of client-related commercial issues.

 

People Management & Development

  • Manage and support assigned team members, setting clear objectives and performance expectations.

  • Build team capability in client engagement, Supply & Apply selling, and solution-based sales.

  • Provide continuous feedback and coaching to enhance commercial effectiveness.

 

Policies, Processes & Compliance

  • Ensure all sales, marketing, and Supply & Apply activities comply with approved commercial policies and governance frameworks.

  • Ensure compliance with safety, quality, environmental, and information security requirements.

  • Maintain accurate sales pipeline tracking and reporting.

 

Job requirements

Degree:

Bachelor, Marketing / Business Administration / Finance   

Years of Experience:

·        10+ years of sales and marketing experience in equipment, construction, or infrastructure sectors

·        Technical certificates in sales and marketing from

or